It's in Biarritz, in front of the ocean, in an environment conducive to inspiration, that the brand ( L'EGOÏSTE ) was born. It is this state of mind that we want to transcribe as DNA through our brand and its products.
It is a garment that was created in the 1920s, in Alabama, in the heart of the sports fields of American university campuses. Historically it was specially created for athletes.
From Fall to Summer, you'll love wearing it! Its quilted fabric is made up of two fabrics inside which a more or less dense thickness intersects. Everything is then topstitched.
It is a jacket that was worn by the French Army during the Indochina War. It was adapted to extreme climatic conditions. We have redesigned it in a more contemporary version.
Discover the history of white jeans... Our house wanted to respond to current demand by taking up the idea of white jeans by creating 2 cuts, 2 canvas finishes for 2 distinct styles.
Biarritz, this city on the Basque Coast... If you are on vacation in the area, if you plan to go there, here are some good addresses that we are used to frequenting.
The M65 jacket is essential, it was worn by the American army during the Vietnam War and it continues to accompany soldiers but also the general public.
The creation of the sneaker dates back to the end of the 19th century. It's the American brand Rubber Company which will decide to integrate a flexible rubber sole into its pair of shoes, the Keds.
You know our flagship and iconic vest, the one that is part of our foundations; the Marius. However, our latest model tries to overshadow it, it's the reversible Dandy !